Oct. 22, 2020

Is Your Kuwait Digital Marketing Scoring? Here’s A Social Media Update To Help You Out

by Sajjad Naveed

“53% of consumers engage with a brand after viewing a video on social media”, RedHill Education’s digital marketing faculty, Australia.

Is that strategized into your digital advertising campaign game plan?

In addition to that striking piece of info, you should know that it means that Facebook, Instagram and YouTube are not considered very exciting anymore. They are, however, still part of the digital media stable but the new recruit causing all the noise in the locker room is the video-sharing platform called TikTok.

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Oct. 15, 2020

Has Your Brand Strategy for Kuwait Tested Positive for Covid-19?

by Sajjad Naveed

I think we can all agree that this year has been, at the very least, interesting and at its worst, brutal. Arguments have raged between governments and the World Health Organisation (WHO), government finance ministers and government health ministers, mask wearers and mask non-wearers. Through all of this, business owners are juggling immediate business pressures. They have been in a state of needing to pull solutions out of thin air and simultaneously try to reimagine their business now and in the new normal that is upcoming.

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Aug. 6, 2020

Why Little Digital Devices Are Huge Marketing Devices

by Sajjad Naveed

A report by MarketsAndMarkets.com (report code: TC 2942) states that the global mobile marketing market size is expected to grow at 18.9% annually from USD 10.5 billion in 2019 to USD 25.0 billion by 2024. So the market size for mobile marketing in Kuwait is going to increase potentially by nearly 20%. Are you trying to get a piece of that new pie or are you too busy wondering who moved your cheesecake?

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July 24, 2020

The Importance Of Defining Your Ideal Customer In Digital Marketing

by Sajjad Naveed

No matter what industry you’re in, it would be best if you had a good idea on who your ideal customers are. This information can be gained through market research and data analytics and will be highly valuable when it comes to digital marketing. If your marketing team knows your customers, they’ll be able to market towards them effectively.

July 15, 2020

Simple Marketing Strategies To Keep Your Business Afloat During COVID-19

by Tawfiq Al-Sharif

As the COVID-19 pandemic continues to wreak havoc, businesses, both big and small, have genuinely begun to feel the economic effects. Many industries have been forced to shut down, and even if your company’s doors are still open, our customers probably do not have the spending power they had before.

While it may not be realistic for your business to thrive during this tumultuous time, it is still possible for it to stay afloat, and there are a few simple marketing strategies that can help! As a leading online advertising agency in Kuwait, we’ve devised this list to help your business!

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