Nov. 19, 2019
Digital Marketing Trends in 2019
Technology is at the top notch of transitions in digital approach to expand and delineate business and services. Digital Marketing plays a vital role in bridging between the customers and business. Retention and engagement are the crucial assets of having a fruitful digital outcome. Not only in specific parts of the world but also in Kuwait, KSA & Qatar the digital marketing agencies has stretched their socks up to fasten with the vivid approaches of digital marketing. Though the competition ascends with every phase some vital aspects which are stated below:
1. Personalized Engagement Mails / Notifications
The targeted audience always longs for the personification. Today is the scenario of the guided notifications to the new customers and to the old ones to connect forward resulting in multiplication of the business profits. Regular interaction stands for the users who come out with positive responses, while some with indolent replies are marked with dead list.
2. Bang on Responses with Bot Training and Machine Learning
Delay comes with loss, so true with the digital trends. Often the customers long for active interaction and replies on the panels. AI Bot is on the top of the trends of the technology which solves out half of the queries in hand while some are forwarded to the manual intervention. Customers are in favor of the same and the resources have started implementing the same to merge with the drift.
3. Eye Catchy Content
Content Marketing is the pillar which portrays the inner strength and the capability of the business. Content surely can turn heads up with its vast usage and exposure. Freshly brewed content is the necessity of the business and many of the marketing agencies in Qatar adopts and embrace content as the most powerful tool to attract the audition. Conversion percentage can be hiked with the vise use of the content which users as per perception.
4. Google AdWords/ Campaign Management
No person in the world who doesn’t want the business and profit to multiplicate in no time. Pay Per Click (PPC) is what comes for the saviors for many. Google AdWords has emerged as the superlative ingredient which boosts the percentage of the person to land on the targeted website. Running campaigns on keeping the goal fixed can increase the on-page increase in client retention in no time.
5. Smart Search Engine Optimization
Gradual outcome is the new game and the credit goes to Search Engine Optimization. SEO is for the website which must look out for continuous and gradual organic users. SEO being one of the users efficient where with the time new combinations and algorithms keeps on adding. Adopting SEO techniques can help in pulling out best results and maintaining the top ranks. The keywords form the basis of the SEO which varies as per industries and categories. Accuracy and delicacy in SEO strategies helps in augmenting end to end relationships.
6. Visual Marketing
Attractive and appealing visuals are the eye catchers for every website when in comes in advertisements or in infographics with blogs. Engagement and actions are drawn by more visuals rather than just framed content. With the involvement of the youth into the social sites the sudden boom in live content and marketing has been reported as per statistics. Taking not much of the time it has the power to stretch the users into the platform in no time. Retention happens to be more fruitful where one tends to attract, and it increases more with the impressions. Building up more followers in social sites has been the strong point to agree on building up concrete relationship and fetching of the traffic has been proved.
Although the development and transformation are not static, but the development will surely educe more with the coming time.